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Product Design Major

Inspire Yourself and Others

As a Product Design major, you are naturally curious, inquisitive and see the world differently, questioning not just how things are, but how they could be. You are a dreamer and a maker of things, exploring how emerging technology enables interfaces in objects from smartphones to sophisticated medical care products.

Human-centered engagement in design research – grounded in empathy – will help you understand the needs and desires of the people who use the objects you are designing. Your designs will be functional, beautiful and “feel” right. Design-thinking experiences are embedded in the design process and provide the structure for innovation.

 

Our Curriculum

You’ll utilize an array of materials, tools and skills to visualize and create soft goods, consumer products, toys and cultural objects that inspire and assist people in their everyday lives. With a reputation recognized by global businesses in Milwaukee and beyond, you’ll participate in professional, hands-on opportunities with numerous company-sponsored projects leading to a successful career in Product Design.

View Program of Study    View Courses

Product Design by the numbers.  For more than 25 years, MIAD’s Product Design program has been collaborating with companies with international reach through our sponsored projects programs. 37 International Housewares Association awards. 1st in the nation in awards from Society of Plastics Engineers, Association of Rotational Molders and winSell Design Competition. In 2021, the median annual wage for a Product Designer was $77,030.

Top Employers

Our interns and alumni work at Rivian, GE Healthcare, Harley-Davidson Motor Company, General Motors, Ford Motor Company, Generac, PIVOT Cycles, Fiskars, Trek, Milwaukee Tool, High Sierra, Delta Faucet, Dyson, Hyundai and more.

Recent News
A teal old-time Harley-Davidson motorcycle sits in a display case.

Harley-Davidson Museum explores Brooks Stevens' legacy

A group of students stands on a tour of Komatsu mining.

Product Design students visualize unique toys

A group of students sits at a table, showing their designs to working professionals at Hankscraft AJS and Third Space Brewing.

Product Design students design custom tap handles

Zach Scharrer

Löwe: Senior Exhibition 2024

Ewelina Laczak, Product Design, 2022

Bryce Lee, Product Design, 2022

Miyu Takisawa, Industrial Design, 2019

Megan Piunti, Industrial Design, 2020

Eve Berndt, Industrial Design, 2020

Tre Krueger, Industrial Design, 2019

MacKenna Rose Mau, Industrial Design, 2019

JD Byrne, Product Design, 2021

Jesse Goudreau, Product Design, 2020

Bryce Lee, Product Design, 2021

Thaddeus Zurawski, Industrial Design, 2019

Allison Klosinski, Industrial Design, 2019

What Can I do with my Major?

PRODUCT DESIGN

3D Modeler

D

Display Designer

 

E

Environmental Designer
Exhibit Designer

F

Fashion/Apparel Designer
Furniture Designer

I
Industrial Designer

M
Model Maker

P
Packaging Designer
Product Designer

S
Shoe Designer

T
Technical Illustrator
Toy Designer

U
UI/UX Designer